One of the best stories I've ever read about on the subject of Business Cards was about a salesman named Joe Girard. Known by many as the Greatest Car Salesman in the World. Back in the day when Joe was selling 6 new cars everyday he had season tickets to the Detroit Tigers.
His seats were front row in the upper deck. Why?
So when there was a home run hit Joe would stand up and join the fans in throwing their ticket stubs over onto the crowd below... except Joe Girard would not throw his ticket stubs... he would toss hundreds of his Business Cards and they would flutter and fall onto the heads of thousands of Tiger Fans.
Now over a season or seasons this would be quite a Branding for himself. He was already well know in the Detroit area for his Sales Records of 18 Cars sold in one day and over 1400 in one year. This pioneer knew the power of the Business Card and took it to a new level. Different and inexpensive to say the least.
Especially today. Business Cards are only $30-$50 for 500-1000 in quantity depending on variable like colours and sides printed. So don't be shy... leave a few behind at the next Diner, Bar, Club or your favourite sporting event.
Here is Joe Girard's current Business Card. A little busy but then again so is/was he.
For Quality, Great Pricing and Speedy Service on your next Business Card Order give us a try.
The 25 Hour Printing Service Team
30 Eastern Avenue, Toronto Ontario M5A 1H5
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